Forschungs- und Interessengebiete

Behavioral studies centered on supply chain coordination, delving into the interactions between supply chain partners and examining the supply chain models influenced by the data from end customers

Ausgewählte Publikationen

• Duhaylongsod, J. B., Y. Zhao*. Characterizing the retailer’s preference for demand-control and demand-promotion efforts. Production and Operations Management, 2024, 33(2): 530-549.
• Chen, F., Y. Zhao*, and U. Thonemann. The value of response time information in supply chain bargaining. Manufacturing & Service Operations Management, 2023, 25(1): 19-35.
• Chen, J., Y. Zhao*. High price or low price? An experimental study on a markdown pricing policy. European Journal of Operational Research, 2020, 284(1): 240-254
• Fritze, M. P., G. Gänser-Stickler, S. Türk, and Y. Zhao. "F*ck Off Google": Protest against google campus berlin. The Case Journal, 2019, ISSN 1544-9106.
• Zhao, Y., X. Zhao, and Z. M. Shen. On the learning process of a newsvendor with censored demand information. Journal of the Operational Research Society, 2016, 67(9): 1200-1211.
• Zhao, Y., X. Zhao. How a competing environment influences newsvendor ordering decisions. International Journal of Production Research, 2016, 54 (1): 204-214.

• Zhao, Y., X. Zhao. On human decision behavior in multi-echelon inventory management. International Journal of Production Economics, 2015, 161: 116-128. 

  * corresponding author

 Academic Activity

• Main investigator in a joint project “Bargaining power in supply chain collaboration” bilaterally funded by Deutsche Forschungsgemeinschaft (DFG) and the National Natural Science Foundation of China (NSFC). 2018-2022.
• Associate Editor, Asia-Pacific Journal of Operational Research
• Invited reviewer for internationally recognized journals, including Management Science, Journal of Economic Psychology, Decision Science, European Journal of Operational Research, Scientific Report, International Journal of Production Economics, International Journal of Production Research

Bachelor Courses:    
Seminar: Behavioral Management Science 
Lecture:  Behavioral Management Science     
Lecture:  AI in Business Administration    
Lecture:  Operations Research

Master Courses:
Seminar: Behavioral Operations in Supply Chain Management     
Lecture:  AI in Business Administration